PHXDW — ROOTED Teaser
ERT: 10 sec
Phoenix Design Week (PHXDW) is a week-long celebration of design organized by AIGA Arizona to unite our state’s design community and provide a forum for sharing best practices, gaining fresh inspiration, and showcasing exceptional work.
PHXDW — Rooted Opening Titles
Role: Animation Director​​​​​​​
This year, I had the honor of serving as Animation Director for the largest design event in Arizona — Phoenix Design Week 2025. I brought the brand and illustration system to life through motion, shaping the opening title sequence that set the tone for the entire festival and reflected the creative spirit of our community.
Phoenix Design Week isn’t just a two-day conference — it’s a week-long celebration of creativity, with events across Phoenix and Tucson. Each year, hundreds of designers, writers, photographers, and makers come together to share skills, spark ideas, and strengthen our creative community, leaving recharged and inspired.
An incredible team of AIGA AZ Volunteers powered the work.
Grateful to contribute motion design that carried the brand’s story, and proud of the
Check out the Phoenix Design Week: https://phxdw.com
Logos in motion
Social posts in motion
Gif stickers
Credits
Client: AIGA Arizona
Project: Phoenix Design Week
Theme: Rooted
Branding Team: Anderson Advertising & Public Relations
Creative Direction: Sara Cody
Producers: Ryan Lowry, Kathy Morgan
Animation Director: Fabian Tejada
Illustrator: Steffan Stewart
Edit & Photography: Carson Schilling
Original Music: Ward Andrews
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